A complaint is a chance to turn a customer into a lifelong friend. I say that seriously, not as some press release baloney.
Richard Branson
There is
only one boss. The customer. And he can fire everybody in the company from the
chairman on down, simply by spending his money somewhere else.
Sam Walton
The toughest
thing about the power of trust is that it's very difficult to build and very
easy to destroy. The essence of trust building is to emphasize the similarities
between you and the customer.
Thomas J.
Watson
When you
stop talking, you've lost your customer. When you turn your back, you've lost
her.
Estee Lauder
The aim of
marketing is to know and understand the customer so well the product or service
fits him and sells itself.